About Ipsos ASI Products

Ipsos ASI is committed to working with you to "measure what matters" to your advertising success. With our full range of advertising research tools, you will be sure that you are making the best decisions at all stages of the advertising development process.

Find out more about our advertising research tools by clicking on the links below.

  • Next*Connect – an online copy testing tool to assess traditional, digital and emerging media

  • Big Idea – assess your ideas and those of your agency

  • Next*AdLab – a qual/quant tool to optimise creative in one day

  • Brand*Graph 360 – tracks the in-market reach, impact, and cost effectiveness of all your communications

  • Equity*Builder – the brand health information system from Ipsos ASI

  • Media Planner 360 – research, analysis and a simulation tool to optimise and maximize your media spend

For more information contact:

Peter Fairbrother, Executive Director +61.2.9900.5100
Phil Calwell, Director +61.3.9946.0820