Welcome to Ipsos Australia
Welcome to Ipsos, a company of inquiring minds and passionate people.
Who we are
We are one of the world's leading survey-based marketing research firms. Founded and
run by market research professionals, Ipsos can help you interpret, simulate, and
anticipate the needs and reactions of consumers, customers and citizens – locally,
nationally and around the world. We have a direct presence in more than 50 countries
globally and conduct research in more than 100.
What we do
We know brands, how to develop them and how to build them. We assess market potential
and interpret market trends. We help our clients build
long-term relationships with their customers. We test
advertising and study audience responses to various media.
We measure public opinion around the globe
The Ipsos difference
We go beyond the numbers to identify a course of action that will lead to stronger
in-market results.
We always challenge, provoke and stimulate your thinking.
People are complex; research shouldn't be.
Ipsos provides a high level of service to our clients based on our extensive experience in
marketing and research within the Australian market, supported by internationally developed
and validated techniques. Our senior researchers will provide strategic and actionable
recommendations to take advantage of market opportunities.
Let us show you how and help you grow your business