New research reports on Community Attitudes to Radio and Listener Attitudes to Advertising, Sponsorship and Influence on Commercial Radio for ACMA by MediaCT
25 February, 2010
Ipsos MediaCT has recently completed two research reports for the Australian Communications and Media Authority (ACMA) as part of their review of commercial radio standards on:
- Community Attitudes to Radio
- Listener Attitudes to Advertising, Sponsorship and Influence on Commerical Radio
Visit the ACMA website to view the commercial radio standards issues paper and related research reports: http://www.acma.gov.au/WEB/STANDARD/pc=PC_311945
For further information contact:
Tom Loncar
T: 02 9900 5146
E: tom.loncar@ipsos.com
About Ipsos
Ipsos Australia is part of Ipsos worldwide, one of the world's leading survey-based marketing research firms listed on the French stock exchange. Founded and run by market research professionals, Ipsos interprets, simulates, and anticipates the needs and reactions of consumers, customers and citizens – locally, nationally and around the world. Ipsos has a direct presence in more than 50 countries globally and conducts research in more than 100.